Episode 105: Successful Company Signage With Erik Cofield

Professional Builders Secrets brings you an exclusive episode with Erik Cofield, Executive Business Coach at APB. Throughout this episode, Erik delves into what makes for a successful company sign, and how to avoid creating signage that’s invisible to the average consumer.

Episode 105: Successful Company Signage With Erik Cofield

Inside episode 105 you will discover

How to create signs that generate leads
How to avoid creating signage that’s invisible to the average consumer
The #1 mistake builders make when working with a graphic designer
How to improve your company signage
How to leverage your signs to grow brand awareness
And much, much more.

Listen to the full episode to learn exactly how you can create signs that generate leads without looking like every other builder.

APB Members can access the Successful Company Signage action plan right now in their members portal, or by clicking on the button below.

Erik Cofield – Executive Business Coach at APB

Erik Cofield is a Certified Graduate Associate with the National Association of Home Builders (NAHB) and a senior-level business strategist, manager and revenue generator. He has provided management consulting services for custom home builders and remodelers of all sizes throughout his career.

Connect with Erik

Timeline

0:48 Why company signage is important for builders

4:46 Why you should optimise your signage

7:50 Why some builders ignore signage

11:12 How to improve your signage and generate more leads

17:19 The importance of consistency across your signage

24:28 How signage can affect your margins

Links, Resources & More

Join the Professional Builders Secrets Facebook group for builders & connect with professional builders world-wide.

This podcast has great dialogue that would benefit anyone navigating the mysteries of a small to medium size startup. There are little nuggets throughout each episode and I would recommend this for not only my builder friends but any entrepreneur. Well done!

I have to say, I was a little sceptical when I saw APB jumped on the podcasting bandwagon. I’m a few episodes in and I’m hooked! I think the best part about this podcast in particular is how different each episode is. Tye’s story is not only inspiring, he’s relatable and the interviews with the coaches are incredibly insightful as to what APB actually do. Great content..Highly recommend.

This series where actual builders are discussing their experiences helps us realize that we can succeed as well.

Highly recommend this Podcast if you own a custom home building company. Very high quality information shared. Thanks APB

Really interesting and insightful! Well worth the listen 🤙

I started listening to this Podcast a short while ago on an intermittent basis, its worth the listen, an enjoyable podcast for those in the industry who enjoy these.

Easy to listen to and very useful

So happy I stumbled on this podcast. The information provided has been invaluable. Thanks👌

This podcast is insightful and inspiring. I love hearing the builders stories and how they got to where they are today.

Really insightful podcast for Builders. Great mix of industry knowledge, success stories and tips for running a building company. Pleased to have stumbled across this one.

I’m really glad I came across this podcast, it’s super insightful and highlights important lessons for builders looking to grow their companies! Would recommend!

Episode one is a fascinating conception story and beyond that things remain captivating! Overall I’d say it’s an equally worthwhile listen for builders and for anyone remotely related to the industry or just interested in hearing good chat about a world they may be unfamiliar with.

Recently found out that APB was running a podcast I was quick to jump on and catch up on all the episodes. I have been with other Building coaching programs in the past, but as a member for two years, they truly set themselves apart. The combined wealth of knowledge that the APB team bring to the industry can save many builders going down consequential paths of hardships and losses. They bring light and hope to many !!! This Podcast has many nuggets in their candid conversations - be a good listener !!

This is a podcast i listen to in the car - it’s like listening to 60 minutes and the host is great at uncovering the secrets around the building industry - loving this so far!

I am loving the variety of insights from guests around the world - some really great questions asked as well!

Excellent podcast for builders. Very insightful team

This is a great podcast for builders. I’m already hooked after the first few episodes. I can’t wait to tune in weekly and hear more from the range of building industry experts that appear on professional builders secrets.

Amazing podcast specifically for builders. Love the variety of information and hidden gems that are uncovered in every episode.

Very well informed, and thought leading advice on growing a successful and resilient building company. Enjoyed the passion in this, can’t say I’ve listened to another podcast with such tangible information. Well overdue for this industry!

The construction industry has been waiting for the Professional Builders Secrets podcast! This podcast helps uncover tips and strategies for builders wanting to grow their business as well as sharing real stories from builders on their journeys to success. This podcast is packed full of interesting industry insights, amazing builder interviews, humour and knowledge. If you’re a builder, this is the podcast for you.

For owners of residential building companies in Australia, New Zealand, Canada, United States and the UK who are looking to grow their businesses safely and securely using proven processes.

A specialised podcast made just for the owners of custom home building companies. Extraordinary guests, valuable content and amazing stories from other builders are shared.