Episode 48: How To Generate Leads To Fill Construction Slots With Rick Storlie

In episode 48 of the Professional Builders Secrets podcast, we’re joined by Rick Storlie, founder of Builder Lead Converter, based out of Minnesota, United States. Throughout this episode, Rick delves into how builders can generate leads to fill out their construction slots.

Episode 48: How To Generate Leads To Fill Construction Slots With Rick Storlie

In episode 48 of the Professional Builders Secrets podcast, we’re joined by Rick Storlie, founder of Builder Lead Converter, based out of Minnesota, United States. Throughout this episode, Rick delves into how builders can generate leads to fill out their construction slots.

Show Notes
Transcript

In episode 48 of the Professional Builders Secrets podcast, we’re joined by Rick Storlie, founder of Builder Lead Converter, based out of Minnesota, United States. Throughout this episode, Rick delves into how builders can generate leads to fill out their construction slots.

 

Inside episode 48 you'll discover

  • The difference between lead generation and client acquisition
  • What a healthy pipeline looks like
  • How to generate more leads to fill construction slots
  • Lead generation blind spots you may be overlooking
  • How much you should budget for lead generation
  • And much, much more.


Listen to the full episode to find out exactly how you can generate more leads to fill construction slots.

 

Rick Storlie - Founder of Builder Lead Converter

Rick Storlie is the founder of Builder Lead Converter. Starting his career in home building & remodeling as an entry level carpenter, he quickly moved to salesperson, sales manager, general manager, coach and now operates as “Chief Lead Converter” at Builder Lead Converter.

Connect with Rick

 

Timeline

1:32 Introduction to Rick and his business

3:11 How Rick’s business became so successful

5:04 Difference between lead generation and client acquisition

6:52 What builders struggle with in lead gen v client acquisition

9:43 What a healthy pipeline looks like

11:46 Generating leads to fill construction slots

16:23 An effective sales process

19:44 Lead generation blind spots

22:09 Lead conversion tactics

24:08 Current trends in lead generation 

28:10 Percentage of budget to allocate to lead generation

30:02 Common mistakes with digital leads

33:02 Following up leads

34:56 Future of leader generation, sales and marketing

37:28 What builders should be focusing on for growth

39:12 What builders need to be aware of when building an effective sales strategy

 

Links, Resources & More

Builder Lead Converter Website

APB Website

APB on Instagram

APB on Facebook
APB on YouTube

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