PROFESSIONAL BUILDER SECRETS PODCAST

Episode 181: Building A Thriving Business With Dave Phelps

what I've learned is, it doesn't matter what my vision is, it has to be the client's vision

Professional Builders Secrets brings you an exclusive episode with Dave Phelps, President of ICF Homes. Live from IBS 2025, Dave dives deep into how he went from physics graduate to award-winning builder, the creative joy in designing one-of-a-kind ICF homes, and why his clients never want to leave the homes he builds.

Inside episode 181 you will discover

  • What makes ICF homes radically different from traditional builds
  • How to market technical and niche building methods to the right clients
  • The real cost implications of building with concrete vs. wood
  • Why no two homes are ever the same—and why that matters
  • How Dave built a marketing engine powered by educational content
  • And much, much more.

key moments

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  • 02:10 From physics to foundations
  • 06:45 Why Dave built his own first home to start his business
  • 11:30 Dave’s full service approach to custom homes
  • 15:05 Attracting the right clients
  • 21:20 The award-winning, off-grid super home
  • 28:10 Advice to aspiring ICF Builders

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key moments

  • 02:10 From physics to foundations
  • 06:45 Why Dave built his own first home to start his business
  • 11:30 Dave’s full service approach to custom homes
  • 15:05 Attracting the right clients
  • 21:20 The award-winning, off-grid super home
  • 28:10 Advice to aspiring ICF Builders

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Apparatus Contractor Services

This episode is proudly sponsored by Apparatus Contractor Services

In 2004, Dave decided to build his own home and did extensive research on various building technologies. He determined that Insulated Concrete Form (ICF) was the best way to build a home. He recognized the geothermal dynamic benefits of concrete walls encapsulated in insulation and the strength of the walls to wind loads. Dave realized there was a need in the residential construction market for stronger and more efficient homes so he started his custom ICF home building company

“A specialised podcast made just for the owners of custom home building companies. Extraordinary guests, valuable content and  amazing stories from other builders.”

Cheri K

5-star review on Apple Podcasts

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